Coming Up Roses, the Martine Rose x Clarks collection The designer revisits the brand's cult models

Martine Rose's collection, which was announced last May as Clarks' guest creative director and debuted during the designer's eponymous brand's SS24 runway show, is now available in stores: on MartineRose.com and at the Selfridges Corner store on London's Oxford Street, as well as on Clarks.com and at selected retailers from February 16. Rose was inspired by the Convertible Fat Cars by Austrian artist Erwin Wurm and reworked Clarks' iconic pieces "with the mainstream in mind". 

Martine Rose explains: "The collection is all about comfort and that exaggerated feeling of softness, so it seemed easy and natural for me to create an imaginative scenario that relates to bedding. Unconsciously, personal spaces have become a leitmotif for the brand, which I've declined in different ways in different collections, and Coming Up Roses is about that intimacy that I like to let people into." This sentiment is also reflected in the collection's campaign, which is inspired by Clarks ads from the 1980s, in which the bed represents the high comfort of the brand's shoes. The Sharna Osbourne Coming Up Roses shots echo the "ultra-cushioned" comfort esthetic of the Martine Rose x Clarks collection by showcasing Martine Rose's talents on beds with an old-fashioned feel.